Tip of the Week
Historically, crowdfunding had been a project-based method for raising capital. To qualify, your idea needed to have a beginning, middle, and an end.
When Patreon came along last year, it shook up the status quo by offering a much-needed alternative for artists and content creators that have ongoing financial needs. Patreon users set the terms of the perks at various payment levels, with the typical 5 percent going to the platform.
Right around that time, YouTube also launched its own paid prescription plan. Content creators have to have at least 10,000 subscribers and users that subscribed could view the content on various platforms and devices.
Between these options and hundreds of crowfunding platforms, competition is stiff for market share. But that didn’t deter the founders of TapRaise, the self-described “everyday crowdfunding,” Brooklyn-based startup for anyone seeking ongoing support for his or her work.
Their confidence stems from the simplicity and streamlined use of its flagship product, the “Give a Dollar” button.
To continue reading this week’s Tip of the Week installment go to Crowdsourcing.org.